The influence and impact of digitalisation within a business context - snow

brand differentiation
  • due to widespread advertisements brands can be more easily differentiated and have a story behind the brand

Cloud storage and virtualisation

virtualisation

Types include
  • Server virtualisation - enables on physical server to run multiple operating servers as a virtual machines, this leads to more efficient use of equipment, faster workload distribution, better application software, improved server access, reduces costs
  • network virtualisation - reproduces the physical network requirements as a virtual network to allow applications to run in the same way as on a physical network but with logical rather than physical ports, devices, routers, etc
  • desktop virtualisation - enables organisations to provide software configured for the specific needs of the workplace or and individual, any changes can be quickly rolled out to everyone all at once, this also allows people to access their files form anywhere if a remote gateway is set up
use of virtualisation and AWS
  • AWS is one of the leading providers of cloud services globally. it operated by offering a wide range of cloud based services that allow organizations to access computing power, storage, databases, and other recourses on demand using a pay as you go system
  • If a company was deciding whether to use AWS for their systems, they should consider the positives and drawback of it, positives include
    1. connectivity - people can connect online across business sites
    2. faster implementation - it is significantly faster to set up a cloud system with AWS than setting up a physical network
    3. improved collaboration - people can work on the same files as each other at the same time allowing better collaboration, boosting productivity
    4. reduced risk of data loss - AWS will have backups at many different locations, this means cyber attacks and local natural disasters are less devastating
    5. security - cloud services like AWS will have world class security experts managing their services
    6. cost saving - reduces the cost of physical servers, physical data storage and processing power

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